Soil helps maintain food security, and healthy soil can combat climate change while hosting a quarter of our planet’s biodiversity. But it is depleting fast. At the current rate, the world’s healthy soil will be gone in 60 years. 1 2
The apparel industry often uses unsustainable methods to farm fibers like conventional cotton in order to keep up with global demand. As a result, the soil’s health and fertility erodes.3 4 5
Hemp uses far less water than conventional cotton and yields far more fibre. By using hemp in our fabrics and blends, we are actively being kinder to our soil and ultimately, kinder to ourselves.6
Grown sustainably, organically, hemp can naturally restore soil fertility and revitalize contaminated soils.7
Compared to conventional cotton, hemp can be grown and harvested using far less land, and water, while producing more fibres per acreage.
Hemp is cultivated without any GMOs. When farmed cleanly, safely, and organically, hemp also naturally aerates the soil and replenishes nutrients back into the environment.8 9